Friday, June 09, 2006

Stakeholder mapping - Clarity made simple


I have just been working on how I can make The Clarity Concept, which Jon White Peter Prowse Dejan Verčič and I have been working at for longer than I care to remember, more accesible to practitioners.

It is a way that Public Relations practitioners can develop a 360 degree view of the publics that are key to organisations.

Using Gliffy, the free counterpart to Visio and it was not too difficult at all.

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